Helsinki based downshifter. Loves travelling, good food and wine, training and socializing.

Thursday, 21 September 2017

Get your Kari !

Last week, when you didn't really need a jacket yet, went and did my first outfit shoot with my friend Natalie. 
I've never described myself as a fashion girl, even though I've worked within retail and clothes for over a decade. Taking pictures or being a model for yourself is super awkward. Promotional modelling or acting is so much easier for you're in a character.
I'm wearing a KUONO- college from Kari Originals label. 
Very new, up and coming brand from Finland. The designer lives in Helsinki, Finland, and the products are made in Europe from eco cotton. 
They have two models, KUONO- college in black, and KLOPO- college in grey. Within two weeks their website at http://www.karioriginals.fi/will open, and they've got new merch dropping. Can't wait !
Pictures: Natalie M. Vilen

I love supporting locals, and small businesses with an added extra of eco-friendliness in mind. 
What you think of the look? Let me know in the comments, xoxo


Wednesday, 20 September 2017

I've been Lash Lifted

I love going out without makeup, and now I've taken another step forward of looking fab naturally*.
Now, what have I done? I went and got my lashes lifted at Studio VMS .

I had eyelash extension for a while and I was pretty happy with them. The only thing that I disliked, I think all who use them can agree, is that when the extensions start falling off and you're left with the 'bald' spots.
Decided to give my lashes a break and go eye makeup free for the majority of the summer.

I don't use a curler for I noticed that when I used it consecutively my lashes were falling off more than usual. But I did miss the effect the curling gives, it does open your eyes.
Hence, trying the lash lifting. 

Before picture

What exactly does that mean?
This procedure is not entirely new but they've changed it a bit. It used to be called lash perm.
Meaning they'd have tiny rolls which they used to curl your lashes with. 

Now what they've come up with is a silicone pad (to replace those horrid rolls) and they gently curl your lashes on top of it. 

After pictures

You'll be placed gel pads to your under eyes.
Close your eyes and enjoy.
Silicone pad placed.
Lashes gently swiped to the silicone pad.
The adhesive, or whatever they call it, smells like burnt hair. The only discomfort.
You're still relaxing eyes wide shut.
They normally tint your eyelashes, after the serums washed off.
So now when you open your eyes you've got beautifully curled, lifted lashes.

Before & After - all pics not edited, otherwise I would have filtered those blackheads to oblivion.

The effect is said to last normally two months but depending on your lash growth maybe longer.
At Viivi's (Studio VMS) the Lash Lift + Tint is 85€.
So far, I'm loving this. What do you think? Leave me a comment, xoxo

*to me natural means no makeup as in foundations and such

Sunday, 17 September 2017


A new launch from L'Oreal for brows. Will this product rival Anastasia Beverly Hills pomade, watch to find out.


Saturday, 16 September 2017

10 tips on how to ride out a cold

I'm suffering/ experiencing from a slight cold with a runny nose, blocked ears, and a coarse throat. Started off yesterday as just a bit sore throat in the morning and then escalated into this whole runny nose situation.
So listed are my top 10 tips on how to ride out a cold:

1. Rest. Make yourself comfy in a bed with enough pillows or build your fortress at the sofa. Stay at a slightly elevated position with plenty of Kleenex at hand.

       2. Have a window open just enough for fresh air.

3. Medicine up. If you have just a normal virus, try and medicate yourself but if the situation continues, you get high fever etc go to doctors asap. 

4. Drink up. Water, maybe sodas, smoothies, tea etc. Cold drinks are great if you have inflamed and sore throat. I've sometimes gargled with vodka to kill the bacteria in my throat, it hurts but I think it worked haha. Don't drink it though, spit it out.

5. Eat. Your body is at war with some baddies and you want to help, right? So eat. You need to give your body ammunition and strength. Sweets are allowed, but only if you eat real food too.
6. Try and feel as comfy as possible. Watch your Netflix/ HBO, don't even attempt on touching your computer for work etc. 

7. Sleep, whenever you feel like it. As I've said before your body is in a war and need rest so give in and sleep.

8. Hot showers. The steam will help your breathing, and snot (sorry) will be easier to blow out. Hot water will dehydrate you, and your skin, so remember to drink up well & moisturize your skin.

9. Routines. Do try and keep up your daily normal cleansing routines; wash your face and moisturize, brush your hair and teeth. You will feel just a bit better.

10. Take your time. You need to be patient. That is probably the hardest part but as essential as all above.

What did you think of my tips, leave a comment ! 

Thursday, 7 September 2017


On the video, I go through my current hair care hates & faves. I also talk about how I take care of my hair and how often I wash it, xoxo


Thursday, 31 August 2017


New video on YouTube on Mimi Jasmin channel 🙌🏼
Giveaway time 😊❤️
Win @bodyboom_finland coffee scrubs for you and your friend:
- Subscribe to my channel on YouTube
- Like this video
- Leave a comment
To double your chances go to my Instagram page (mimii_official) and follow instructions.
Competition time 31.8-6.9.2017
The winner will be announced and contacted on 7.9.2017.
Keep on eye on YouTube thread and your DM on Instagram.

Saturday, 5 August 2017

Why you shouldn't do anything 100%?

We are living in a society where everything is expected to happen right at the second you want it. There are also many aspects now, much more than back in the day. We have work life, personal life, friends, family, hobbies, kids...
Many aspects in life at the moment that require our attention and output. You simply cannot rip yourself apart while trying to do 100% in six different things at the same time.  There have been studies that have said that multitasking is a horrible thing to do to yourself. You can not focus properly on any of the things you're doing leading the results quite poor or you being absolute burnt out.

What I think you should do is strive to find a golden medium. A philosophy that I stand by is 80/20. Don't try and give your everything to every single thing you're doing. You need to have something left for you. If you give your all then what's there left of you? For yourself or anyone else?

As an example let's think of a diet. A strict diet only works for a while because eventually, you will want that piece of chocolate or crisps. What if instead of a strict 100% diet you would eat 80% of the time healthy and focus on that, you could (and should) allow yourself a treat for 20% of the time.
Sounds doable, right?

So maybe this could work outside the diet example?
Picture yourself, your daily tasks. Could you maybe tone down a bit, down to 80% from the 100% you're doing now, of the effort and stress you're doing now? How would your day go, could you manage?
I'd love for you to try and leave me comments how did that go and how did you feel.

Almost for the past month, I've been feeling very upbeat energetic and then suddenly a drop. So tired, no energy. I've done almost nothing for this past week, just bee laying on the sofa, scrolling through social media, netflixing. After doing this, basically nothing, and trying to get rid of the guilty feeling of why I'm not doing anything I realized that I had pushed myself too hard.
How ofter do you praise someone else or give advice? Then think when was the last time you said to yourself those same merciful words or praises.

You're good. You're smart. You can do this.

Also when was the last time you said to yourself this is enough? You should have a break. you shouldn't push yourself too hard. Your mind and body are yours and unique. No one else will and can look after them as good as do. So why not do it?

As a summary:
Be merciful to yourself & love yourself.

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